Newstracker #3: Photos & Social Media’s approach to photo-use across platforms tends to be consistent and frequent. Their Twitter feed includes a picture with each post, relevant to the article or tweet.

Their Instagram account displays a more creative style of photo-sharing. Keeping in mind that the Boston Globe is their parent company, chooses a less news-driven Instagram account. In order to keep their accounts distinctive, while the Globe posts local to international-ranging image content, sticks to local, Boston-relevant pictures. Furthermore, their bio requests followers to send them “your great shots of Boston,” for the chance to be reposted on the account. I noticed, surprisingly, that’s account has well over twice as many followers as the Boston Globe’s, suggesting perhaps Bostonians care more about visiting an account dedicated to their own city and photos, rather than feature-like posts with a broader scope.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s